Economic Club
The Economic Club of Canada needed a new brand, their previous direction had become dated and stale. They were also undergoing a name change amid the rebrand from The Economic Club of Toronto to The Economic Club of Canada. It was recommended, because of the name change, to do a complete overhaul. A brand new website with a custom CMS was created to allow the club the ability to self maintain their customer lists, event subscribers, handle custom mailouts, and take care of their billing and invoicing all from the world wide web. The new website saved them time, money, and headaches, and provided them with a slick new brand that they could be proud to stand behind as the Podium of Record. www.economicclub.ca
